Bringing together Energy & Sport for the first time ever. With a little help from some Northern Soulers, B-Ballers and Mr Bellingham
It’s beginning to look a lot like…a Christmas tree in a bin. For Waitrose & Partners, the work that goes into the festive period never ends.
Lucozade Sport weren’t official sponsors of the first ever Winter World Cup. So our Xmas jumper was in no way affiliated with FIFA or the FA. Still pretty cool tho. As cool as Rihanna apparently.
As well as making millionaires, The National Lottery funds over 535,000 Good Causes throughout the UK. It’s a fact that most people aren’t aware of. In this film, we show how the simple act of buying a Lotto ticket really makes a difference.
We were tasked with doing a simple print campaign. But we decided to do more. We created making of films, online content, banners and posters. And we auctioned the boards we made for The Wave Project,
a surf charity based in Devon and Cornwall.
Not bad going.
For a more in-depth write-up, check out this
Medium post: https://goo.gl/aN7wSY
We announced Durex had discovered something amazing for your smartphone. Something that could actually give you an orgasm. These couples were the first to discover what it was.
It was the most viewed in the world ad 3 weeks in a row and got 75 million views.
For Legoland Minibreaks we CD'd a poster campaign that took the Lego world and into the real world. Using real Lego bricks the team built scaled down models of standard UK poster sizes. They even created digital sites.
Each billboard carried a bold, simple message.
We worked with JCDecaux to place the posters at various high profile locations such as train stations, roadsides and pedestrian areas throughout the UK.
With only a couple of boxes of lego we reached over 500,000 people.